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The Power of AI’s ChatGPT

By Randal Adcock

Yes, AI is changing the world of work, and no one knows exactly how this will play out. But we should all be paying close attention to this new and emerging opportunity/threat. I have been testing ChatGPT, the latest breakthrough in AI technology. The answers are interesting, somewhat revealing, and maybe even sometimes suspect. But ignore it at your peril! There is a virtual explosion of software applications that are using this same AI technology to solve the full range of human challenges. Meaning — that it could put you out of work.

In a recent conversation I learned that Deloitte is forecasting that as much of 50 % of the workforce will be impacted over the next five years! If you are lucky enough to keep your job at a larger company, the work will be so automated that it will leave little room for your creative talents. Work will continue to be even more meaningless.

Other people will be laid off. They will have to redefine themselves and compete against a growing cadre of the unemployed. I expect that many people will have to work gigs, i.e., freelance, from one task or project to another. People will need to adopt software tools and agile methods to quickly join teams of complementary competencies. In other words, I expect that there will be growing demand for the kinds of support services that Wayfinders is imagining.

I asked ChatGPT this: “What are the top 20 tips for improving small business management efficiency and effectiveness?”

In about five seconds it answered:

ChatGPT

As an AI language model, I have gathered some of the most effective tips for small business management efficiency and effectiveness based on industry best practices and expert opinions. Here are the top 20 tips:

  1. Set clear goals and objectives: Clearly define what you want to achieve and create a roadmap to get there.
  2. Prioritize tasks: Determine what is most important and urgent and tackle those first.
  3. Create a budget: Know how much money you have to work with and where it’s going.
  4. Monitor cash flow: Keep track of incoming and outgoing funds to ensure financial stability.
  5. Automate processes: Utilize technology to streamline tasks and reduce manual labor.
  6. Hire the right employees: Find candidates with the necessary skills and experience to complement your team.
  7. Delegate responsibilities: Assign tasks to employees who have the necessary skills and experience.
  8. Communicate effectively: Provide clear instructions, share feedback, and encourage open dialogue.
  9. Encourage creativity and innovation: Foster an environment that encourages new ideas and solutions.
  10. Use data to make decisions: Analyze data to inform business decisions and track progress.
  11. Develop a marketing strategy: Create a plan to promote your business and attract new customers.
  12. Focus on customer service: Provide excellent customer service to increase customer satisfaction and loyalty.
  13. Network: Build relationships with other business owners, industry professionals, and potential customers.
  14. Embrace change: Be adaptable and willing to adjust strategies and processes as needed.
  15. Manage time effectively: Use time management techniques to stay organized and productive.
  16. Set up a mentorship program: Pair employees with mentors to help them grow professionally.
  17. Provide ongoing training: Offer professional development opportunities to employees to improve skills and knowledge.
  18. Keep up with industry trends: Stay informed about industry news and trends to stay competitive.
  19. Foster a positive company culture: Create an environment that promotes collaboration, respect, and positivity.
  20. Take care of yourself: As a leader, it’s important to prioritize your own well-being to ensure you have the energy and focus to lead effectively.

By implementing these tips, small business owners can improve their management efficiency and effectiveness, leading to increased productivity, profitability, and overall success.


So, not much new, here, but some good reminders for those who have been running a business for a while. If you want to play with ChatGPT for free, you can find it here.

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2019 Retro

What I always enjoy most this time of year is the mirror of reflection that turns to a window on the future. Its a time to measure and celebrate successes and plan for new ones. Its a time to indulge in the memories of good times, good works and good people. Its then time to project our best intentions and plot their realization.

Wayfinders has been making great progress of late, thanks to a team of committed people in their chosen land. I would like to thank them especially, for their contributions to our developing websites:

  • Shagufta Tasneem
  • Alain Katihabwa
  • Shun Li
  • Ye Lui
  • Deepa Bhanashali
  • Bratati Bhattacharya
  • Aanandi Khera
  • Yogesh Patel

Darry Heuman and William Fritzberg have provided a indispensable guidance and leadership through this effort. Thanks to Dean Heuman and Focus Communication for the use of their meeting space.

I’d like to thank my fellow board directors for their contributions and guidance:

Thanks to great facilitation by Bill Moore-Kilganon we now have a working strategic plan! We worked through the annual financial statements and now our strategic plan is unfolding.

Thanks to Marie Gervais, Rena Chiovelli and Kirsha Campbell for preparing the important member survey, and Rena Chiovelli for helping with our FB Group and hosting our summer gathering. These are critical components of serving our member’s needs.

Summer Social Gathering at Rena’s home
Spring Mixer at Ricky’s All Day Grill
Leo at trade show booth at EREIC Connector event

Thank you to Fresia Pilquil and Paul Cheung for their video productions. We can expect to see more of this coming soon.

Thanks to Kirsha Campbell and Evelinne Crawford Teichgraber for helping out on the Finance Team and thanks in advance for the support for financial planning yet to come.

Thanks to Leo Campos Aldunez in particular for recruiting new members and contributors, organizing events, but also for providing the sounding board.

We are nothing if not grateful!

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BUILDING & MANAGING a CULTURALLY DIVERSE WORKFORCE | March 01, 2019

BUILDING & MANAGING a CULTURALLY DIVERSE WORKFORCE || A Conversation with Marie Gervais ||

Friday March 01, 2019

Location: Orange Room, The Business Link, Suite #500, 10150 – 100 St. || Time: 10:00am to 12:00 noon

Admission: a $10.00 donation

RSVP by February 28 to: leocamposa@gmail.com (or) call 780.474.6058.

About: Marie Gervais, CEO of Shift Management, believes that a happy workplace is a profitable one. She has been helping industry hone leadership skill and improve productivity for over 10 years with online supervisory leadership courses|coaching. Her mission is to help technical people moving up from operations to management learn the people & decision-making skills they need to lead and reach their business goals. She is also a member of Wayfinders Business Cooperative © and we are honoured to have Marie illuminate these key challenges in a transforming city.

Sponsored by: Wayfinders Business Cooperative ©

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Wayfinding the Moving Target Future

Decision, decisions… decision fatigue!
  • Tuesday, February 19, 2019
  • 6 PM to 8 PM
  • Ricky’s All Day Grill (back room) , 109 Street and Jasper Avenue
  • Plenty of free parking

The future is moving target. A lot of people are feeling stressed about the uncertain future. As self-employed and entrepreneurs, how can you prepare to do your best work and get the rewards you deserve?
Where are the trends leading us? What forces are driving these trends? Why should we care? What happens if we do nothing? As self-employed and entrepreneurs, how do we need to prepare?
Randal Adcock will share some of the ideas he’s working on for a new book about the future. Then we’ll open for discussion.

Points on Trends and Responses:
• Transformative Innovation – Reframe, re-engineer, redefine yourself and your personal potential
• AI and Automation – Small business digital transformation to magnify, amplify and multiple your valued talents
• Outsourcing – Gig work opportunities and how to surf the learning curve
• Competing with larger corporations – Smart collaboration teams with diverse talents
• Accelerating Change – Agile prototype everything, test and scale up
• Exponential Growth of Civil Complexity – Focus, simplify, and specialize but also be an informed generalist
• Extreme everything – Remember sufficient action, balance, moderation, chi

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Navigating Success Together: Wayfinders Business Networking Lunch with the Business Referral Club

Join us for a casual and open Small Business Networking Lunch, hosted jointly by Wayfinders and the Business Referral Club, in the heart of Edmonton. This event offers a unique opportunity for small business owners and entrepreneurs in the area to connect, collaborate, and forge meaningful relationships within the local business community.

Date: First and Third Thursdays each month (except July and August)
Time: 11:30 Lunch; 12:00 PM Introductions and Referrals
Location: Chateau Nova on Kingsway Ave, Edmonton

At Wayfinders, we understand the importance of fostering connections and building a strong network of support for small businesses. That’s why we’re excited to partner with the Business Referral Club to create a welcoming space where entrepreneurs can come together to share ideas, resources, and experiences over a delicious lunch.

  • Expand Your Network: Connect with fellow entrepreneurs, business owners, and professionals from various industries. Expand your network and discover new opportunities for collaboration and growth.
  • Discover What’s Happening: Stay informed about the latest trends, developments, and opportunities in the local business community. Learn from the experiences of others and gain valuable insights to help you navigate the ever-changing business landscape.
  • Build Lasting Relationships: Building a successful business isn’t just about transactions; it’s about cultivating lasting relationships. Come regularly to our Networking Lunches to nurture these relationships and unlock the full potential of your business.

Admission: No charge admission – just join us for lunch and good conversation!

RSVP: Eventbrite

Whether you’re a seasoned entrepreneur or just starting out on your business journey, we invite you to join us for this special networking event. Together, we’re building more than just a network – we’re creating a community of trust, support, and collaboration that empowers small businesses to thrive.

Unlock the full potential of your business and join us for an afternoon of networking, camaraderie, and delicious food. We look forward to seeing you there!

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Navigating Success Together: Wayfinders Business Networking Events

At Wayfinders, we understand the power of connections in fostering a thriving business ecosystem. That’s why we’re excited to introduce our Business Networking Events, designed to bring together small business owners, non-profit organizations, co-operatives, and entrepreneurs in Alberta, Canada.

How It Works:
Our Business Networking Events are dynamic gatherings aimed at facilitating meaningful connections and collaborations within our community. These events provide a platform for attendees to engage in interactive activities, share insights, and explore potential partnerships.

Who Is Invited:
Our Business Networking Events are open to the public, welcoming individuals from diverse backgrounds and industries. Whether you’re a seasoned entrepreneur, a budding startup founder, or someone passionate about community development, you’ll find value in attending our events.

Building a Strong Community of Trust:
At Wayfinders, we believe that trust forms the cornerstone of any successful business ecosystem. Through our Networking Events, we aim to cultivate a culture of trust and collaboration among participants. By fostering authentic connections and building relationships based on mutual respect, we lay the foundation for long-term success and growth within our community.

Why Attend:
There are countless reasons why small business owners should attend our Business Networking Events:

  1. Expand Your Network: Connect with like-minded individuals, potential clients, mentors, and partners who can support your business growth journey.
  2. Gain Insights and Inspiration: Exchange ideas, best practices, and success stories with fellow entrepreneurs. Gain valuable insights and fresh perspectives to fuel innovation and creativity in your business.
  3. Access Resources and Opportunities: Discover resources, funding opportunities, and support services available to small businesses and entrepreneurs. Explore potential collaborations and partnerships to take your business to the next level.
  4. Door Prize Draw: Participate in our exciting door prize draw for a chance to win exclusive prizes and incentives. It’s our way of adding a fun and rewarding element to the networking experience.
  5. Speed Networking: Engage in speed networking sessions designed to maximize your networking potential in a short amount of time. Meet a variety of individuals and exchange contact information to follow up and continue the conversation beyond the event.

Join Us at Our Next Event:
We invite you to join us at our upcoming Business Networking Event and experience the power of community firsthand. Connect, collaborate, and embark on a journey of growth and success together with Wayfinders.

At Wayfinders, we’re committed to empowering small businesses and fostering a supportive ecosystem where everyone can thrive. Together, let’s navigate the path to success and unlock new opportunities for growth and prosperity. See you at our next Networking Event!

RSVP: Eventbrite

Let’s chart a course to success together!

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Business Model Canvas Hackathon

Many young people need a quick start to figure our a basic viable business model. Often new startups don’t need an extensive business plan since things will change considerable as you get going and learn the ropes. They need a single sheet of paper that captures the essential points of the business model. That is a business model canvas. A hackathon is a short competition, usually among teams and usually conducted in a short period such as a weekend. They have been used to promote technology development such as robots, or software app development. Credentialed judges examine the outcomes and award prizes to winners. Business model canvas hackathons have been conducted successfully in various cities across North America.

The Program

  • One weekend event from Friday evening to Sunday afternoon
  • An instructor or panel share best practices in business model canvas production
  • Targeting young aspiring entrepreneurs from 16 yrs to 35
  • Participants from teams of three to six members with different strengths
  • Different clategories, such as students and non-students, technology and conventional business models
  • Teams compete for the best business model canvas
  • Teams compete in seven minute pitch sessions before a panel of judges
  • Winning teams are warded prize money or values business services
  • Participants are coached and mentored

Requirements

  • Event planning
  • Event Marketing and promotion
  • Event space furnished with tables and chairs, podium or lectern
  • Qualified speakers, mentors, coaches, and judges
  • Meals and beverages
  • Monetary and non-monetary prizes
  • Participant registration and registration fees
  • Sponsorship to cover costs
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X-Athlete Business Training Program

Many young people work their way through the ranks of junior athletics programs such as hockey, football and basketball with the hopes of one day being a professional athlete. Unfortunately, only a small portion of them are able to enter the professional leagues. However, the junior programs are an extremely valuable learning experience for anyone. Participants learn self-discipline, work ethic, team work, leadership, game strategy, skill development – all of which are transferable skills!

For some of those well-trained athletes who are not able to join the major leagues, there are other options. They can apply themselves to some advanced academic or professional education or a trade. Some of these x-athletes are prime candidates for entrepreneurship.

Wayfinders is exploring the idea of running a business management training program for x-athletes.

The Program

X-Athlete would run approximately 6 to ten weeks of in-class training, accompanied by mentoring, guest speakers and personalized coaching, followed by one hour coaching sessions for several weeks. Participants would be required to conduct appropriate research and produce a business plan.

The program would include training is all the core subjects of business management:

  • Entrepreneurship
  • Strategic planning
  • Business planning
  • Product design and development
  • Marketing, promotion and sales
  • Accounting
  • Finance
  • Human resources

Requirements

  • Sponsorship will be needed to finance initial planning, development and promotion
  • Classroom space
  • Registration fees of some affordable amount, e.g., $500
  • Minimum of 10 and maximum of 25 participants
  • Qualified business instructor
  • Qualified guest speakers specialized in various ares of business (e.g., accountant, lawyer, sales professional)
  • Qualified business coaches and mentors

Key Proponents

  • Connor Nichols
  • Jay Krysler
  • Bao Nugyen
  • Shannon Berry
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Software as a Service

Our world is continually getting more complex. Nowhere is this more evident than in the digital world of software. When you work alone or in a small business of fewer than 20 people, it becomes an onerous time-consuming tasks to stay current in all the ways to automate your business. We have become familiar with terms such as “software switching” which is all about reorienting yourself every time you use a different software. Data re-entry has also been an ongoing issue as different pieces of software may not be compatible. Most small business owners do not have the time to keep current on all the emerging software and software integration options.

Wayfinders is developing a Software as a Service online. It is to provide a single place for members to conduct all their and their business management activities.

Currently, you can find our existing online Business Resource Centre here at www.wayfinders.biz

SaaS Services

Here are some of the things we would like to offer our members:

  • Searchable Membership directory
  • Discussion forums on all areas for sharing best practices in management
  • Document management, storage and sharing
  • Enterprise Resource Planning
  • Shared calendars
  • Business matchmaking
  • Automated invoicing
  • Online Accounting

Information Technology Team

  • Darryl Heuman, Chief Technology Officer
  • David Boroditsky
  • Dave Yadallee

Key Volunteers

  • Shun Li
  • Michael Boroditsky
  • Casey Strong
  • Vardan Saine
  • Veronica
  • Jessica
  • Ellen Ye
  • Alain Katahabwa

Funding Sources

  • The Co-operators Co-op Development Program
  • Technology Alberta
  • MITACS
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Chinatown Chapter

Wayfinders is considering the formation of a local chapter in Edmonton’s Chinatown business district. We are reviewing options, locations and a variety of services. This would be our first physical location and could provide space for our membership meetings (e.g., Mastermind), seminars and workshops. Let us know how you can help move this forward.

Here is a tentative breakdown of the project to date:

Key Proponents

  • Klaas Rodenburg
  • Kevin Douangmany
  • Paul Cheung
  • Shannon Berry
  • Connor Nichols

Potential Services and Benefits

  • Retail consignment shop for members as vendors
  • Co-working space with workstation
  • Small meeting or presentation space (up to 25 people)
  • Maker-space for specialized tools, machines, benches, etc. (e.g., 3D printers, art studio, Virtual Reality game developers, collective kitchen)
  • Sound booth for podcast recording

Target Markets

  • A market research and analysis study needs to be undertaken
  • Entrepreneurs with a personal connection to Edmonton’s Chinatown
  • Recent immigrant entrepreneurs
  • Home based businesses within a reasonable commuting distance
  • Including Chinatown, Little Italy, Avenue of Nations (107 Ave from 116 Street to 92 Street),

Basic Requirements

  • Commercial Lease Space of about 3,000 sq ft
  • Ground level or elevator accessibility
  • One full time site supervisor or host
  • Some interior walls or dividers
  • Insurance
  • Facility furnishings, shelves, chairs, tables, large screen TV monitor, tools, computers, WiFi
  • 24 hr Security system
  • Washroom
  • Kitchenette
  • Parking area

Financing

  • It has been estimated that we would need to charge $150 to $300 per month per member for access to the co-working space
  • We would charge at least 40 percentage consignment commission on all consignment sales
  • User fees apply for all meeting space and maker space bookings
  • We would need a grant, sponsorship or significant donations to get started
  • Free or minimal rent for space for an initial period would be helpful

Potential Collaborators

  • City of Edmonton
  • Business Improvement Areas
  • Chamber of Commerce
  • Inner city social service agencies
  • Edmonton Chinese Lions Club
  • Immigration settlement service agencies
  • Personal Benefactors
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Welcome New Wayfinder, Yasushi John Ohki

Raised in Edmonton and calling it his home since completing his degree in Civil Engineering at the University of Alberta and a degree in Architecture at the University of British Columbia. For over 22 years he has been in the land development industry in both greenfield development as well as infill residential construction and project management.

He has also worked at three levels of civil service: the City of Edmonton’s Housing and Homeless Section, the County of Strathcona’s Current Planning Department, and the Government of Alberta’s Ministry of Infrastructure. He also has non-profit experience, most recently as the Director of Housing at Homeward Trust Edmonton, which focused on the homeless serving sector.

He brings to his work a keen eye for how people interact with architecture, a love of urban design, combined with a sensitivity to the realities of building construction and maintenance. He continues the trajectory of working in community development with the establishment of the trio of housing affordability companies – the Green Violin Community Development Company, the Rose Cello Affordable Housing Society, and the Prairie Sky Property Management Corporation.

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Welcome New Member, Krayem Ajjawi!

We are excited to introduce our newest member, Krayem Ajjawi, to the Wayfinders community! Krayem brings a wealth of experience and expertise to our network, making him a valuable addition to our group. Get to know more about Krayem and his business, Web Creation 365.

Business Information:

  • Business Name: Web Creation 365 (Web Solutions & Services)
  • Business Services:
  • CMS Web Solutions
  • E-Commerce Solutions
  • Management & Maintenance
  • Web Hosting
  • Domain Name Registration
  • Business Website: https://webcreation365.com/
  • Business Email: k.ajjawi@webcreation365.com
  • Business Phone: +1 (825) 419-1939

About Krayem Ajjawi:

Krayem brings a diverse set of skills and an impressive professional background to the Wayfinders community. With over 15 years of experience in System Administration, Azure Administration, Database Management, and Development, he is well-versed in the intricacies of IT infrastructure.

In the web industry, Krayem boasts over 15 years of experience, covering everything from web design and development to mastering websites, managing hosting, and domain name administration. He is also skilled in backup and restore procedures for websites and databases.

Furthermore, Krayem has spent 5+ years specializing in Unified Communication, with a focus on Skype for Business and Microsoft Teams Disaster Recovery and Operation Center. He is known for his proactive approach to learning, adapting to emerging trends, and addressing industry requirements to achieve organizational objectives and profitability norms.

Krayem is a highly motivated, positive, and goal-oriented professional who excels at communication, relationship building, and interpersonal skills. His analytical, problem-solving, and organizational abilities make him a standout addition to our community.

Personal Contact Information:

We warmly welcome Krayem Ajjawi to the Wayfinders network and look forward to the valuable insights and contributions he will bring to our community. Feel free to reach out and connect with him personally to explore potential collaborations and opportunities.

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REDUCING  YOUR  RISK

By Lloyd Kenney

This article will provide tips on reducing your risk of being victimized by some of the more common identity theft, fraud, and scam activities used by criminals.

1.   Minimize the personal information you give away and reduce access to it.  Review legislation in your area to determine what steps businesses and organizations are supposed to use in collecting, securing, using, and disclosing your personal information.

2.   Don’t provide personal information to strangers via phone, e-mail, fake websites, pop-up windows, text, or solicitations. Legitimate businesses and organizations will not solicit personal information through those communication systems.  If in doubt, call the organization directly to verify the request.

3.   Carry important documents only when necessary (especially birth certificate and S.S.N. /S.I.N.).  Never carry such items with you unless they will be needed where you’re going. Photocopy the contents of your wallet or purse.  This would provide the documentation to rebuild your identity if your wallet or purse is lost or stolen.

4   Limit personal information on social media.  Sharing information with friends is dangerous because it could then be shared inadvertently with their friends and then with the friend’s friends, etc.   Never answer questions on social media; you may be answering the same questions as were used for security questions  

5.  Monitor all your accounts monthly, including billing cycles.  Criminals may find out which credit cards you use, then send “Change of Address” cards to your credit card company.  Your next statement is then mailed to the criminals.  They learn much from looking at your statement.  Monitor statements for fraudulent transactions – check each statement line by line.  Check with your credit card company to confirm how many days you have to report fraudulent charges.

6.  Don’t exchange information by texting.  A criminal may be using a stolen cell phone to text you for personal information.  Never provide texted information without phoning to confirm the request and who is requesting it.

7. Exercise caution online; open only recognizable attachments.  Never click on an attachment from an unknown source or from anyone you don’t know and trust.  Never click on a pop-up window.  Always verify the necessary website, then go to the site  – don’t reply when they contact you.  Take note of the sending e-mail address; if it isn’t shown on the screen, hover the cursor over the sender and the e-mail address should be shown.

8. Don’t access websites through “Links”. Always phone for the exact website address, then key it directly into the Address Line.  Exchange information only when you go to the site, never when the site comes to you. Keying  a website into the “Search Line” will give you multiple pages of options, some of which are likely fraudulent

9. Take special precautions with (RFID) Radio Frequency Identification Cards – use metal wallets and be wary of Pin Pads.  Criminals use scanners to capture your credit card number as they walk past you or stand next to you.  Cell phones are now available with heat-sensitive cameras to photograph a pin pad immediately after you enter your number – they now have your PIN  to go along with the card number they just scanned.  Enter your PIN with a pen or hold your hand over the PIN pad to warm all numbers.

10. Don’t use remote entry for locking vehicles in urban areas.  The radio signal used to lock your vehicle can be captured by a criminal’s receiver, to unlock the vehicle when you are out of sight.   Lock the vehicle by pressing the button on the door.

11.  Keep key fobs in metal wallets or containers.  Radio signal amplifiers are now available to activate the signal between your key and your vehicle when the key is in your pocket or purse up to 300 feet from the vehicle.  A metal wallet or container will prevent a radio signal transmission. 

12.  Clear or destroy photocopier hard drives.  Most large commercial copiers and many home models made since 2002 have hard drives which capture every document copied or scanned.  Destroy the hard drive or have a technician over-write everything on it before you sell or trade it.  Overwriting may be your only option with a leased machine – check with the supplier.

13. In cases of death, notify financial and credit reporting institutions before printing obituaries.  Criminals set up fake companies and send invoices to individuals named in obituaries dated a few days before the death.  Executors and administrators may pay the invoices, thinking they are legitimate.

14. Be wary of cell phone apps.  Most flashlight apps are malware.  We recommend downloading any apps only from Google Store or Apple Store to minimize the risk.  Many apps have software to capture contact and banking information, activate the camera or microphone, identify GPS locations at any time, etc.

15. Be vigilant when talking to vulnerable friends and relatives who may be lonely or depressed – they may become victims of Romance Fraud. This fraud is usually an online relationship where the couple never meets in person. Ultimately, one party begins to request money from the other. Many victims feel too ashamed or embarrassed to report the fraud

16.  Citizens tend to be very afraid of the tax man.  The IRS or CRA does not request payment through phone calls or e-mails; they do not ask for payment using I-Tunes gift cards.  The newest approaches, starting in 2018, are for the victim to withdraw cash, then go to a Bitcoin terminal and pay the scammers in Bitcoin. Always contact the IRS (Internal Revenue Service) or CRA (Canada Revenue Agency) to verify the legitimacy of any request.  

17.  Be aware of the security risk of appliances and devices remotely controlled.  This is the Internet of Things.  (IoT)  Technology, such as Home Automation, now has all that information and access available for internet hacking.  1.5 billion devices were attacked in only 6 months according to research by Kaspersky. The most common targets are routers and cameras.  Change passwords and double-check security systems – keep them updated.

18.  Synthetic Identity is now one of the most popular criminal activities.  A criminal may buy parts of your identity on the Black Market, then combine it with parts of their own or another stolen identity to create a completely new “synthetic” identity.  The new identity is synthetic, but the elements are from real people, not fictitious – very difficult to trace. 

19.  Don’t be a victim of any of the dozens of telephone scams. The caller may say you owe taxes; they may advise you that you have won a lottery, but must pay insurance and taxes before receiving the prize; they may say they are with your credit card security and request information; they may say they are from your bank and want to update your account and security information. They may say they are from Microsoft or Windows and advise that you have malware on your device, which they can remove – for a price. Never respond when they contact you!

20.  Criminals are setting up websites and accounts that look legitimate for any natural disaster, fire, special charity, or government assistance program. Participating in any way may jeopardize your personal information, your finances, or both. Always contact the legitimate organization directly yourself, never through any solicitation.

21. Malvertising – a new tactic where scammers are using websites that use similar logos, marketing style, and color as those of well-known businesses such as Amazon, Walmart, Wayfair, etc., to advertise products and services. When you click on the site, it automatically downloads malware, hence the term “Malvertising”.

22.  Artificial Intelligence is now able to copy the human voice – that means your friends and relatives. Never accept a voice request without ending the conversation. Return the call to your known contact to confirm the legitimacy of that request. Huge risks here with social media hacking!

Don’t be a victim of a fraud or scam:

Remember that legitimate organizations rarely ask for personal information or payment via phone call, e-mail, or text. They will not ask for payment by any form of gift card or Bitcoin; they will not ask that payment be made in a few hours. Never provide personal information, money, or access to money (credit card or banking information) when they contact you – in person, by phone, text, e-mail, pop-up window, or social media. Always verify the legitimacy of the request, preferably by third-party verification before continuing the communication. Report all fraudulent activity to police and government agencies.

Future articles will discuss a variety of identity theft, fraud and scams,  along with ways to recognize them to prevent being victimized. Follow me here on Medium to learn more.

Lloyd Kenney has more than 50 years of experience in business operations, sales and marketing; he has presented over 240 “Identity Theft, Fraud & Scam” seminars supporting individuals and organizations in reducing their risk of being victimized. Kenney is a Performance Management expert who provides consultations and workshops on performance management. He is also the author of Performance Management: Hiring, coaching and retaining high performance, superior employees for small businesses. You can follow Lloyd Kenney on LinkedIn and  Facebook.   Visit www.performanceplanning.ca

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Welcome New Member, Kevin Douangmany

Bio: My name is Kevin Douangmany, and I founded The Resplendent Cave with the aim of using tabletop role playing games to build community, provide entertainment and support important causes. I believe that these games can be used as a vehicle to explore religion, culture and society.

The Resplendent Cave focuses on providing large-scale, immersive tabletop role playing for a variety of occasions, such as fundraising events, company team building exercises and private parties. Our roster of professional game masters will lead you through an unforgettable adventure for people of all ages and experiences.

Contact information: I can be reached at 587-589-0150 and kevin@theresplendentcave.com

https://www.theresplendentcave.com/